Today we can already observe several interesting trends and changes in book markets. For example, due to the rising prices of paper books, more and more readers are switching to electronic and audio formats. This not only saves money, but also allows access to more works through subscriptions to various services.
We can confidently say that book sales through marketplaces continue to grow, as these platforms offer more discounts and favorable offers compared to traditional bookstores. What do people choose here? Among fiction, people prefer sci-fi, fantasy, detectives, and adventures. In the non-fiction segment, books on self-development, psychology and personal growth are popular.
What books will be popular in 2025 in the world?
Let’s start with trends and expectations from well-known authors of today. Here is what experts expect will be in the center of attention:
- Fiction and fantasy. Perhaps new books from Neil Gaiman or George R. R. Martin will be hits. R. R. Martin will be the hits of the year.
- Detectives and thrillers. It is expected that new works from J.K. Rowling (under the pseudonym Robert Galbraith) and John Grisham may also become bestsellers.
- Science fiction and self-development. Books like “Think Slowly … Decide Fast” by Daniel Kahneman will continue to be in demand.
- Anniversary editions. The year 2025 will mark the anniversaries of the classics The Great Gatsby by Francis Scott Fitzgerald and Mrs. Dalloway by Virginia Woolf – an event that will surely drive demand for these books.
How is digital technology changing the book market today?
Artificial intelligence is already being actively used to create and edit content. For example, speech synthesis technologies allow audiobooks to be created using auto-sound, making them accessible to a wide audience. In the future, AI will play an even greater role in personalizing content and creating recommendation systems.
Digital technologies enable automation of many processes related to book publishing and distribution – automatic formatting, spelling and grammar checking, marketing and book promotion. Big data and machine learning systems are helping to better understand readers’ preferences, offer personalized recommendations, improve user experience and increase sales.
Finally, with the development of virtual and augmented reality technologies, we can expect the emergence of interactive and multimedia books, which will include not only text but also video, audio and other elements.